Digital Quality Control
8-point checklist ensuring every deliverable meets the standard
5 Pass
2 Pending
1 Fail
1
Upload Quality
- Compression ratio within spec (H.264/HEVC)
- Audio levels normalised (-14 LUFS)
- No visible artifacts or banding
- Resolution matches deliverable spec
2
Brand Consistency
- Logo placement matches brand guide
- Colour palette adheres to brand tokens
- Typography uses approved typefaces only
- Tone of voice aligned with brand voice doc
3
SEO Validation
- Title tag contains primary keyword
- Meta description written and within 160 chars
- Alt text on all images
- Video transcript / closed captions uploaded
4
Thumbnail Approval
- High-contrast focal element present
- Text overlay readable at 100×100px
- A/B variant submitted for testing
- Approved by creative lead
5
Content Flow
- Hook captured within first 3 seconds
- Clear CTA present before final 10%
- Pacing matches platform benchmarks
6
Platform Formatting
- Instagram: 9:16 vertical crop exported
- YouTube: 16:9 widescreen exported
- TikTok: safe zones respected (no UI overlap)
- Facebook: square variant generated
7
Caption Review
- Primary caption drafted
- Hashtag strategy applied (15–25 tags)
- Accessibility caption (alt text on posts)
- Reviewed by copywriter
8
Analytics Setup
- UTM parameters on all links
- Conversion event tags firing
- Pixel confirmed active on landing page
Recent QC Log
Project Falcon — Reel 04
Today, 10:32 AM
8/8 checks
Lifestyle Series — Ep. 7
Today, 9:14 AM
6/8 checks
Brand Story — Founder Interview
Yesterday, 4:51 PM
8/8 checks
Product Launch Reel — SKU 041
Yesterday, 2:08 PM
5/8 checks
Social Batch #22 — Instagram Set
May 9, 11:00 AM
8/8 checks